Shop all ASON
ASON is an independent label out of Seoul. Structured vegan leather, silver rivet hardware, an engraved logo plate on every piece. It is the kind of name that circulates on Korean style accounts long before it reaches Australian shelves, and the ASON edit at SoJan Shop is how it lands here.
Our hero piece is the ASON Bonita Mini Bag, a scaled-down crossbody take on the label's original Bonita Big Bag, in Brown, Red, Black and Ivory. Bought in person from ASON in Seoul, genuine, in original packaging, delivered Australia-wide, no customs hassle. If you've searched for ASON bags in Australia, Korean crossbody bags, or the bag from your feed, this is the genuine article. It sits within our Mini Bags edit and the wider Designer Bags collection, alongside MONOROW and Stand Oil.
Meet more of the labels we've brought over from Seoul in Korean IT Girl Brands Landing in Australia: The Edit You've Been Waiting For on SoJan Edits. Each Seoul trip brings a fresh allocation of the Bonita Mini, so colourways move quickly once a drop lands. Free shipping to AU & NZ over $300 AUD. We also ship worldwide.